Part 1 What Has Yoga Got to Do with Business

In the first of this two-part series on Yoga and Business, Jeffrey Armstrong | Kavindra Rishi called out the truth about what “entrepreneurialism” really means – it is a direct extension and descendent of the actually-ongoing domineering and rapacious colonial project. See below...

Part 2 (purchase separately)

Jeffrey Armstrong explains that money, sex, and power – like all material and pleasurable pursuits – are okay within balance and reason, and indeed are necessary for us to survive and thrive. It is when they are out of balance, however, and are driven only by the four “animal propensities” that yoga describes – eating, sleeping, mating, and defending – that they become selfish and dangerous.

Armstrong insists that entrepreneurs must evolve into “mantrapreneurs” (and certainly not devolve into “entre-manures”) using the tools and techniques of yoga to lead a balanced, sattvic lifestyle and work for loka samgraha – holding the world together. Indeed, we are on the brink of the very destruction described and foretold in the Mahabharata and the Bhagavad Gita, precisely the reason why Bhagavan Shri Krishna appeared on this planet almost 8000 years ago – to warn us and leave us the wisdom and tools to avert it.

Listen to this series and decide if you will be a parasite or a symbiot: an entremanure – unconsciously destroying the planet and filling it with your wastes; an entrepreneur – intentionally stealing everything you can; or a mantrapreneur – being one of the next generation of conscious yogic business people doing well by doing what is dharmic.

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JEFFREY ARMSTRONG Author | Speaker | AyurVedic Astrologer|Founder of VASA Vedic Academy of Sciences & Arts // www.jeffreyarmstrong.com Jeffrey has a unique gift to speak the ancient Vedic/Yogic knowledge in a dynamic and transformative language that inspires audiences of all ages. Featured in the CBC documentary Planet Yoga and Take Back Your Power. He has degrees in Psychology, History & Comparative Religion, and Literature, had a successful career as an executive in Silicon Valley, and was a motivational speaker to Fortune 500 companies for 10 years before turning to teaching full time.

What Has Yoga Got to Do with Money, Sex and Power -P1 - Master Class 211107